“QUICK WIN” FEATURES VS. LONG TERM STRATEGY IN SEARCH – THE DEBATE

Five experts – One topic – One LIVE debate Many organizations want to have “quick win” in search: they want to “implement changes or enhancements that require minimal effort to drive business value associated with Search in the short term”. On the other hand, Search has to be the part of the company’s business strategy and roadmap, to maximize its long term business value and benefits. How to manage Search in a company? What to choose: “quick win” features or long term strategy? Is it possible to choose both? – If yes, how? Join us, listen 5 viewpoints from 5...

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